On Thursday, November 6th, Jeff Immelt shared his thoughts on citizenship and corporate social responsibility at the BSR conference in New York City, an annual gathering of about 250 companies committed to finding more sustainable ways to do business. In his keynote, Jeff talked about the “four pillars” of any successful corporate social responsibility program. Watch the keynote below.
* Read Marc Gunther’s blog post on Jeff’s remarks, “An emotional, social, economic reset.“